How do I layout my website for keywords? What good are long tail keywords?
How do I layout my website for keywords? What good are long tail keywords? What are the characteristics of long-tail keywords?
Website keywords how to layout?
1, the website title should be streamlined
If a title is too long, there is no problem in highlighting the keywords in teaching, seo services singapore it will affect the optimization of the research results of the keywords of the enterprise website, so the title of our website keywords must be concise, close to the theme, and students should not pile up at will.
The content carries multiple page layouts as well as long-tail keywords
Content page keywords can generally use a long tail layout, most people according to their own needs to streamline the search, so the traffic brought by long tail keywords is unimaginable.
3, keyword layout density to be reasonable.
Keyword layout density can not be superimposed, a page general layout of 3-5 keywords, can be centralized optimization, but also to the search engine to leave a good impression.
In summary, the keyword layout does not mean that the enterprise will become a good optimization teaching effect, but the development needs students to optimize the research content, the construction of the external chain, the exchange of the friend chain, the reasonable layout of the website, and so on.
What are the characteristics of long tail keywords
The role of long tail keywords:
Long tail keywords are not targeted keywords, but they can also bring traffic to the website. Long-tail keywords bring customers to the user, and the customer probability of the user entering the website product is much higher than the target keywords. Large and medium-sized websites have a large number of long-tail keywords, and the total traffic is very large. The basic characteristics of long-tail keywords are: scalability, pertinence, and wide application range.
What are the characteristics of long-tail keywords?
1, the degree of competition is small
This is mainly from two aspects. First of all, the goal is the core keyword, so the long tail competition is small; Secondly, in theory, the number of these keywords is infinite, the number is huge, which also determines that it is impossible to completely cover.
2. The number of words is infinite
Each industry, each keyword, if we need to carefully dig, according to student performance, use, hobbies and other subdivisions, there will be a large number of long tail for us to use. We teachers can improve our independent thinking, and we can also use tools to achieve it.
3, the target is more accurate
If it is through an enterprise core keyword, then users do not expect to find the literal meaning of the word when searching for the element.
4. Higher conversion rate
The accuracy of the search target determines the high conversion rate.
